Not intended as a home run in the Batman franchise, it became one – nipples on the Batsuit notwithstanding. Veteran director Joel Schumacher had to fight tooth and nail to sell his version with distributors and even merchandising prospects such as Hasbro and Walmart that eventually signed on, including others.
Opening with more than $52.7 million opening weekend, it would go on to gross more than $336.5 million worldwide, topping Tim Burton’s Batman Returns by $60 million, although falling short of the original Batman.
H/T: THR