The film’s casting call and film description reads as follows: Zombie Brother is a genre-bender — a big adventure-comedy with a splash of sci-fi and a good dose of horror, all with the self-referential tones of “21 Jump Street” and “Deadpool.” Set 5 minutes in the future, the film follows a crew of tech-obsessed homebodies who become humanity’s unlikeliest saviors in the wake of a zombie apocalypse.
Zombie Brother is reportedly Tencent’s top title in digital comics and animation, garnering more than 17 billion views over 348 episodes since 2011, as well as 3.7 million views for its two-season animated series. Its franchise extends to a mobile game and a sellout hit stage play.
“Since its inception, STX Entertainment has been committed to producing, marketing and distributing universally resonant content across all platforms, with a particular focus on bridging the U.S. and Chinese markets,” said Adam Fogelson, Chairman of STXfilms, a division of STX Entertainment. “As an early investor in STX, Tencent has been a strong strategic partner and we’re honored to be collaborators in bringing its most valuable IP to new audiences around the world. With Tencent Pictures’ awesome ecosystem of entertainment channels and Free Association’s creative acumen, we think there is no end to the storytelling opportunities of this franchise.”
“We are thrilled to be joining forces with STX Entertainment on one of Tencent Animation and Comics’ excellent properties, ‘Zombie Brother.’ It has been an incredible pleasure to explore new possibilities with STX. Teamed alongside our gifted producers at Free Association, we look forward to bringing ‘Zombie Brother’ as a uniquely fun and fresh film for the enjoyment of audiences everywhere,” said Edward Cheng, Vice President of Tencent and CEO of Tencent Pictures.
“We’ve long been inspired by STX’s commitment to high quality storytelling that authentically speaks to audiences on both sides of the Pacific. We couldn’t imagine better partners as we continue to work with Edward, Howard and the wonderful Tencent team on this beloved property. It’s a pleasure to welcome them to the ‘Zombie Brother’ party,” said Peter Kiernan of Free Association.